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BNI - The World's Largest Referral Organisation

Visitors, should we invite or register them?


Why should we invite visitors?

  • Visitors are potential business partners
  • Visitors bring energy to the meeting
  • On average each visitor contributes $1,000 in TYFCB to your chapter
  • If you have four visitors a week this can bring $200k more TYFCB to the chapter for the year
  • Visitors may apply to join the chapter increasing your sales team
  • By inviting visitors, you can lift your own visibility and credibility within your chapter

But, let’s discuss another reason not often considered…

If you have a sales prospect that you think might take a while to be ready to buy… instead of selling to them, why not invite them to your BNI chapter? One of the best times to invite them is when you are presenting your Feature Presentation!

If they come, they will see you as an expert in the room, potentially getting testimonials from the other members! This could be a great way for you to build your visibility and credibility with them, making your sales process more effective. If they join, you will get the opportunity to “pitch” your message every week! And, of course they will become a potential referral source for your fellow members!

What words can we use if we are not in the practice or habit of inviting?

A personal message in your own style and words always works best. Here are some typical examples…

  1. “Do you want more sales or to grow your business?”
  2. “Are you thinking of networking more this year?”
  3. “I’m part of a local business networking group, we meet over breakfast on Friday, can I invite you to come along?”

Once you’ve started the conversation Keep it Simple. If you try to explain all the rules of BNI and how it works you’ll confuse people. You don’t need to sell BNI, BNI sells itself! Answer questions, but it’s best to let visitors experience BNI and see how awesome it is for themselves.

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Visitors, should we invite or register them?

The BNI Connect® Mobile App makes inviting visitors very easy, in fact you can add a potential visitor’s details straight from your contacts list in a few easy steps!

You have two options:

  1. Invite a Visitor OR
  2. Visitor Registration

So, which is best? – The answer is, counter-intuitively, “registering” them.

By inviting you are asking the potential visitor to RSVP and fill in their own details.

To register the visitor, you are required to fill in a visit date and some basic information. Once you have done this, the potential visitor will receive an automated email confirming their registration to visit plus the meeting details. The Leadership team is also notified of the visit so the rest of your visitor process can start.

Inviting visitors is a habit or a muscle to be developed, using the APP makes it a very simple exercise once you have a potential visitor. Try it out this week!

 

 

 

                   

Read more on the BNI blog

15th February 2019: Visitors, shoudl we invite or register them?  
1st February 2019: BNI Core Value - Positive Attitude 22nd August 2018: BNI Core Values Video #3 – Building Relationships
25th January 2019: Why join your BNI Leadership Team? 10th August: Leadership Team Selection
23rd January 2019: Obligation vs Opportunity.... 3rd August 2018: Givers Gain®
20th December 2018: Goal Setting, in Business, Life and at BNI.... 27th July 2018: How do we say Thank You at BNI?
13th December 2018: Do referrals take a summer holiday? 19th July 2018: Difficult Conversations in Life, Business & BNI
7th December 2018: BNI Core Value - Lifelong Learning 12th July 2018: Culture eats strategy for breakfast!
30th November 2018:A BNI Wedding Story.....Contact Spheres....... 6th July 2018: 5 Ways to Create Your Remarkable Life in BNI
23rd November 2018: What's Your WHY? 29th June 2018: What is the difference between a lead and a referral at BNI?
16th November 2018: Why is Attendance the Bare Minimum? 22nd June 2018: Are Category Cowboys an issue for your BNI chapter?
9th November 2018: Being Visible and Credible is the only way of ..... 15th June 2018: Advanced One-to-Ones
2nd November 2018: How to Avoid Phishing Attacks 8th June: Why are one-to-ones important at BNI?
26th October 2018: Core Values #5 – Traditions and Innovation… 1st June 2018: Are you too busy for BNI?
19th October 2018: Networking Up 27th May 2018: Why is is important to create a steady flow of visitors....
12th October 2018: Specific is Terrific! 18th May 2018: How do referrals and testimonials increase credibility at BNI?
5th October 2018: Lifelong learning- Learn More to Earn More 11th May 2018: WHY does the BNI Agenda include the Referrals and ......
28th September 2018: The HOW and WHY of BNI Education 4th May 2018: Chapter Education Units or CEUs are Now Available
21st September 2018: The Best Substitute is Your Own Substitute 27th April 2017: BNI University will be launched in New Zealand Next Week!
14th September 2018: How can we find referrals for others? 20th April 2018: Be Visible, Be Present
7th September 2018: Why is following up on referrals we receive so critical? 14th April 2018: Visibility, Credibility and Profitability at BNI...
31st August 2018: Where to network and why? 6th April 2018: Powerful Leadership Teams are critical to the success ......
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